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The best products are those that fill in a need before people realise the need exists.

The combination of product design and engineering is a great choice if you are practical, find beauty in form and function and want to turn your ideas into reality.

Our Product Design Innovation degree will provide you with a balance of creative and artistic modules and with materials knowledge and practical skills, allowing you to explore the dynamic world of the product designer.

*Students without the standard entry requirements may take a Product Design Innovation degree through Chichester’s integrated foundation year.

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College C58

UCAS H700/ H706

Course Length:

3 - 6 years Full Time


BEng: Typical Offer (individual offers may vary):

  • A levels (or combination with AS / EPQ / BTEC / Cambridge Technical): 96 to 112 UCAS Tariff Points, with at least 64 points from Mathematics and a relevant science.
  • BTEC / Cambridge Technical: DMM Engineering (or a relevant route in Applied Science)
  • International Baccalaureate: 28 points (including Higher Mathematics and a science)
  • Candidates may also request an interview after which they may receive a revised, more targeted offer.
  • If you do not meet these entry requirements, you may access Product Design & Innovation through the Science and Engineering: Integrated foundation year.

MEng: 112 UCAS points, to include a minimum 80 UCAS points from Mathematics and a relevant Science or Technology subject. BTEC: DDM (Must be in a relevant subject)

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You can apply for a yearlong industrial placement in your second year of study.

The placement typically begins after the second year and, following the placement, you will return to complete your degree.

The placement will be a paid position, with pays at or above the living wage.

This is a competitive process and, although staff will assist you in finding a suitable placement, a placement is not guaranteed. 

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All of Chichester’s Engineering courses take a problem-based learning approach following the engineering cycle: Conceive – Design – Implement – Operate.

CDIO provides a highly practical and engaging engineering experience that encourages interdisciplinary team working to solve open-ended problems and foster communication skills. These are exactly the skills that will help to mark you out in the highly competitive employment arena. 

Replacing standard lectures, all of our Engineering and Design programmes are delivered in an interactive workshop/seminar style with balanced mix of laboratory and practical work. There are also lab-based sessions where you will engage in CDIO design and build activities.  

Engineering degrees at Chichester are about participating in interesting activities and not just listening and taking notes.  

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Course content

Product Design Innovation offers the student broad exposure to the exciting world of Engineering Design and manufacturing techniques through a mixture of problem based learning, practical work, projects and coursework. PDI is delivered using the CDIO (Conceive – Design – Implement – Operate) problem based learning teaching approach and places emphasis on providing industrially and business relevant, transferable skills, supported by a solid scientific and mathematical foundation. 

We offer Product Design degrees through three distinct pathways: Product Design BA, Product Design BSc, and Product Design Innovation BEng. Which pathway you choose depends upon your interests, the subjects you have previously studied and what you want to do with your degree when you graduate.

The Product Design Innovation BEng is an engineering degree with a product design leaning. The course contains the same science, mathematics, and many of the engineering modules that are found in the Materials Engineering and Materials BEng course.

Product Design is an applied subject and our course is based around applied workshop learning; seminars with demonstrations; practical and lab work. We don’t do lectures!

Each academic year of the BEng Product Design Innovation degree centres on a two-semester long design-practice modules. Design-practice challenges start with a design brief, to which you must apply the Conceive-Design-Implement-Operate (CDIO) cycle.

In your first year of study, you will take part in a team CDIO challenge with other students from the product design cohort. Alongside this, you will the fundamentals engineering including statics and materials, heat transfer and fluid mechanics, circuit theory, and programming for engineers.

Year One: Semester One Year One: Semester Two

Mechanical Engineering Design & Build (CDIO)

Mechanical Engineering Design & Build (CDIO)

Statics & Materials

Heat Transfer & Fluid Mechanics
Engineering Mathematics

Electricity and Magnetism

Electrical Circuit Analysis

Programming for Engineers

The second year CDIO challenge is an interdisciplinary team challenge, where you will tackle your design brief with students from engineering cohorts. The second year of study introduces topics that are more advanced, including ergonomic design, engineering tools and techniques, and electromechanical control. 

Year Two: Semester One Year Two: Semester Two

Interdisciplinary Engineering Design & Build (CDIO)

Interdisciplinary Engineering Design & Build (CDIO)

Ergonomics Product Design

Electronics & Electrical Systems for Product design
Manufacturing Techniques & Materials

Heat Transfer & Fluid Mechanics II

Engineering Tools and Techniques

Electromechanical Systems & Control

In the final year, you will work on an individual design project and present your work technically to other designers and to a non-specialist audience. The course contains diverse modules required to provide you with the breadth knowledge and skills needed for a career in product design. The final year of study includes sustainable design, design for extreme environment and options to select from a range of design topics which allow you to follow your interests.

Final Year BEng / Third Year MEng: SEMESTER 1 Final Year BEng / Third Year MEng: SEMESTER 2

Individual Project (CDIO)

Individual Project (CDIO)

Renewable & Sustianable Power

The Professional Engineer

Design for Extreme Environments

Sustainable Design


Design with Advanced Materials Sports Equipment Engineering
Managing & Leading Teams Small Business Enterprise


Level 7

Final Year MEng: SEMESTER 1 Final Year MEng: SEMESTER 2

MEng Group Project (CDIO)

MEng Group Project (CDIO)


Robotic Systems Composite Materials
Advanced Mathematical Techniques for Engineering Automotive Engineering

Aerospace Engineering

Quality Management

Ceramics & Coatings

Data Science Foundation*

Preparation for Consultancy*



Our facilities

The Engineering and Design Department will be based at our new Engineering & Digital Technology Park (due for completion in 2018). It is the UK’s first purpose built facility for delivering engineering and design courses through the problem-based learning, CDIO approach. With cutting edge teaching labs containing brand new equipment and apparatus, you will enjoy world class facilities including:

  • A large, double height space for delivering our unique, exciting and rewarding design and build experiences
  • Practical project-orientated engineering workshop and teaching facilities
  • Dedicated electronics and mechanics laboratories
  • Fabrication laboratory
  • Specialist 3D printers
  • Facilities to teach Computer Aided Design
  • 300 square-metre television production studio, with auxiliary 100 square-metre special effects room
  • 400 square-metre media operation centre
  • Media editing and finishing suites
  • Hands-on educations spaces for partnerships with schools and colleges
  • Co-working spaces and IT suites

The Engineering & Digital Technology Park is based on our Bognor Regis Campus, located just 600 metres from the beach and next door to the leafy and tranquil Hotham Park.

Where this can take you

Because product design degrees combine creativity with technology and provide a broad knowledge of production methods and materials, they are suitable for many areas of employment including:

  • Manufacturing
  • Research and development
  • In-house design departments
  • Design consultancies
  • Project management
  • Packaging design
  • Retail and exhibition design
  • Marketing

Our inclusion of specific business and enterprise units will provide you with a rounder set of skills than your Product Design knowledge alone, providing you with the know-how to set up your own practice, if you so wish, and enabling you to stand-out in the competitive jobs market. 

Indicative modules

First Year

Mechanical Engineering CDIO Project

In these team projects, you will be introduced to engineering through CDIO. The first year projects are team design and build experiences in which you will work with other first year Mechanical Engineering & Materials students. The projects provide a forum to apply the knowledge and techniques you have acquired to challenging open-ended design briefs.

Statics & Materials

This module will provide you with an introduction to mechanics and to static loading of structures and the importance of materials to the behaviour of structures under load. The module also looks at how materials can fail under load and the mechanisms of failure.

Heat Transfer & Fluid Mechanics

You will learn basic thermodynamics and how heat is transferred between systems and can be used to do work and power machines. You will also learn to apply mechanics to fluids and to describe the flow of fluids in pipes and the operation of basic pumps and turbines.

Engineering Mathematics

This module helps you build a solid foundation in engineering mathematics and the confidence to apply mathematical techniques to mechanical engineering related work you will undertake in other modules of study.

Electricity & Magnetism

You will learn and apply the fundamentals of classical electrometric theory to a level that will enable you to be able to predict the behaviour of basic electronic circuits and simple electrical systems and design such systems with a scientific approach. 

Electrical Circuit Analysis

This module will provide you with an understanding of electronic fundamentals, which is important for any mechanical engineer. You will learn and apply circuit theorems and concepts to analyse and design simple circuits. You will build, test and analyse some key fundamental electronic circuits.

Programming for Engineers

Through this module, you will learn programming using the C language with an emphasis with an emphasis on using C for programming embedded electronic systems.

Second Year

Interdisciplinary Team Engineering CDIO Project

In these exciting interdisciplinary team projects, you will be part of a team with engineering and design students from other disciplines. These projects provide a forum to apply the knowledge and techniques you have acquired to challenging open-ended design briefs. 

Ergonomics Product Design

In this module, you will explore how ergonomics affects the functionality and aesthetics of an object. You will look at human modelling and product examples such as the design of office chairs, medical equipment, such as crutches and tools. 

Electronics & Electrical Systems for Product Design

In this module, you will study the design issues related to products that contain or are connected to electronic systems, such as, embedded systems, PCB and electrical systems, such as power supplies, transformers and electrical machines. You will study some common digital and analogue electronic circuits and practically implement them to facilitate your understanding of design with electronics.

Manufacturing Techniques & Materials

This module builds on the basic workshop skills developed in the introduction to CDIO module in your first year of study. Workshop sessions cover machine tool capabilities with turning machines, milling machines, surface grinders, water jet cutting, 3D printing technology and welding techniques. You will also study other commonly employed manufacturing techniques such as vacuum forming, injection moulding and compression moulding.

Heat Transfer & Fluid Mechanics II

In this module, you will build on thermodynamic and fluid mechanics knowledge gained in your first year of study. In particular, you study heat engines, heat pumps, Carnot’s theorem and thermodynamic power cycles, such as, the Otto cycle, Rankine cycle and Diesel cycle. You will also study heat transfer & fluid flow, both theoretically and using computational methods. 

Engineering Tools and Techniques

This module will provide you the mathematical tools, techniques and the implementation of these as applied to mechanical engineering, for example in analysing the vibrational characteristics of systems or the efficiency of an engine.

Electromechanical Control  Electromechanical Systems & Control

In this module, you will build on the knowledge and techniques from instrumentation and add the crucial concept of control of mechanical systems through measuring their state. You will study open and closed loop systems and learn how to design and analyse control systems.

Final Year (BEng.); Third Year (MEng.)

Individual Project (30 credits)

Unlike the first and second year team CDIO design-build challenges, your final year project is an individual piece of work, which involves Conceiving, Designing, Implementing and Operating a solution to a problem of your choice or one provided by our industrial partners. This challenging project work will provide you with self-starter skills and could utilise all of the knowledge, experience and techniques that you have acquire throughout your study.  

The Professional Engineer (15 credits)

The professional engineer will provide you with knowledge of the entrepreneurial process through an analysis of the steps required to take an idea and transform it into a viable business proposition. You will learn about constructing a business plan, accounting and finance and legal and ethical aspects of engineering. 

Renewable & Sustainable Power (15 credits)

In this module, you will study conventional power systems, including fossil fuel and nuclear and also renewable power sources such as bio-mass, solar, wind and wave power. You will be introduced to the operation and characteristics of photovoltaic (PV) systems; wind turbines and energy storage systems.


Design with Advanced Materials (15 credits)

In this module, you will study the physical properties, manufacturing techniques and applications of some modern materials used in mechanical engineering. The module focuses on the areas of polymers and composite materials. 

Sustainable Design

In this module, you will study issues around sustainable design and how to realise sustainability in design. You will explore design for the circular economy, design with zero carbon footprint and eco-design, design for durability and longevity and design for recycling and material recovery.

Sports Equipment Engineering

In this module you will apply your engineering knowledge and skills to the design, analysis and manufacture of sporting equipment. You will consider how aspects, such as design, material choice and mass effect performance and the ethical and environmental aspects of manufacture.

Design for Extreme Environments

You will explore the challenges of design for products that are required to operate in harsh conditions, such as the marine environment, environments with extreme temperatures, environments with large pressure differentials, environments with severe shock and vibration, dusty environments and corrosive environments.

Managing & Leading Teams

Small Business Enterprise 

Final Year (MEng.)

MEng. Group Project

Advanced Mathematical Techniques for Engineering

Mechatronics Robotic Systems

Composite Materials

Aerospace Engineering

Manufacturing & Quality Management

Ceramics & Coatings

Automotive Engineering

Data Science Foundation              

Preparation for Consultancy

Teaching and assessment

The course is delivered through seminar/workshops; tutorials; computer labs; physical labs and project practical time. There is a split of about 50% of time in seminars and tutorials and the remaining 50% in practical and projects work. In addition to scheduled learning activities, you are expected to plan your time to allow intensive self-study.

You will be assessed in a variety of ways, including: Coursework; Written Examinations; Lab and Practical work; Project work; Presentations and Online Tests; About 25% of assessment is by examination, the remaining 75% is assessment is through coursework, practical and project work and presentations.

This is an exciting time to join a brand new Engineering and Applied Design department. Our intention is to ensure that our newly formed Engineering and Product Design courses are fully accredited with The Institution of Engineering and Technology (IET) and The Institution of Engineering Designers (IED) respectively. We will be working closely with both, and our students, to ensure our courses gain accreditation with the intention that we will back date accreditation for those graduating in 2021. 

Additional Costs

Include Additional Costs: 

Additional Costs

Working with industry

Our Engineering, Creative Science and Product Design degrees offer a practical approach to learning based on a syllabus designed in partnership with local businesses. This ensures that graduates are ready for work and are highly employable in these competitive industries.

The Engineering and Digital Technology Park will offer students the chance to develop practical expertise alongside local businesses. It will include a large multi-purpose engineering laboratory which is also open to local companies, incorporating a workshop, prototype manufacturing facilities and collaborative co-working spaces.